Innovative activity of entrepreneurship under conditions of unstable economic environment» (on the example of LLC «Ukraflora – Vinnytsia»)

Abstract

The purpose of this work is to analyze the state of innovation activity of the enterprise LLC "Ukraflora-Vinnytsia", to determine the directions of its improvement, as well as to develop an innovative strategy of the enterprise of its activation in modern conditions. The object of the study is the innovation activity and innovation processes at the enterprise LLC "Ukraflora-Vinnytsia". The subject of research is theoretical and methodological and applied approaches to the organization of innovation in enterprises.