Development of the tourist services market under the conditions of globalization.

Abstract

The theoretical aspects of the international tourism and factors of its development was considered. The analysis of the market of travel services in the world and Ukraine was carried out. A multifactor regression model of the impact on revenues from international tourism was built and a forecast of tourism revenues was made. A SWOT-analysis was developed for the Ukrainian tourism sector. The directions of development of the world and domestic market of tourist services was offered.